Research question
Research question
Why haven't barbell plates seen any innovation?
Why haven't barbell plates seen any innovation?
Context
Context
There have been significant developments in modular, weight-adjusted dumbbells and kettlebells
There have been significant developments in modular, weight-adjusted dumbbells and kettlebells
Barbell plates have remained virtually unchanged for over three decades, while the rest of the fitness industry is evolving rapidly
Barbell plates have remained virtually unchanged for over three decades, while the rest of the fitness industry is evolving rapidly
Solution
Solution
HALO is a set of nested, space-saving, modular, barbell plates
A modern revolution in strength training
HALO is a set of nested, space-saving, modular, barbell plates
A modern revolution in strength training
50 lbs
50 lbs
stored in
stored in
2 inches
2 inches
5kgs, 7.5kgs, 10kgs - 22.5kgs - 50lbs
Materials
Materials
Made from coated cast iron & recycled rubber for long lasting outdoor use
Made from coated cast iron & recycled rubber for long lasting outdoor use
Color, material, & finish experiments
Color, material, & finish experiments
Usability tests
Usability tests
Comparison
Comparison
58% more efficient storage than traditional plates
58% more efficient storage than traditional plates
